Scott Heintzelman - A Non-Family Executive in the Family Business

V.P. of Finance and Administration

Martin's Famous Pastry Shoppe

Mr. Scott Heintzelman holds a B.S. in accounting from Messiah College and is the Vice President of Finance and Administration at Martin’s Famous Pastry Shoppe, Inc. Mr. Heintzelman’s focus at Martin’s is on management training, strategic planning, people development, and formalization of process. Before his employment at Martin’s, he was a Partner with McKonly & Asbury, LLP where he was in charge of the Family Business Group and in doing so, provided service to some of the region’s most well known businesses. He is also in the process of writing a book on the “Six Steps to Strengthening Your Family Business.”

 Mr. Heintzelman, a Certified Public Accountant, is a member of the American and Pennsylvania Institutes of Certified Public Accountant. Mr. Heintzelman is also a Certified Management Accountant (CMA), a certification that provides him with the management expertise to consult with business clients on operations, internal controls, and benchmarking. He is also a Certified Fraud Examiner (CFE), and at McKonly & Asbury he led the firm’s forensic accounting and fraud prevention team.

 While employed at McKonly & Asbury, Mr. Heintzelman wrote a blog, “The Exuberant Accountant,” which Entrepreneur Magazine was recognized as one of four best accounting blogs for gaining "a better understanding of your business finances." He also is a frequent guest lecturer on the subjects of Family Business, succession planning, employee engagement, fraud prevention, and social media marketing.

Mr. Heintzelman is a member of the Board of Trustees and the Executive Committee of Messiah College. Additionally, he serves on the Central Pennsylvania Advisory Board for M&T Bank. He is a graduate of Leadership Harrisburg, a 2001 recipient of the Central Pennsylvania Business Journal’s “Forty under 40” award and an Eagle Scout.